All layers
07
Explainers, launch reels, product stories, social cuts

Motion & Launch Media

Video that explains the business before anyone reads a word.

A website explains your business to people who are already looking. A video reaches the people who are not, and it does the explaining in under a minute. HeadCrowd makes explainer videos, launch reels, animated product stories and social cuts from your real screens, your brand and your words, so the video looks like it belongs to the same business as the site. Each one is written, designed and edited in one place, and each is built from a script and captured screens, so a new version for another channel or another product is an edit rather than a new production.

Who this is for

Businesses launching something and needing people to understand it fast. Software and service companies with a product that is hard to describe in a sentence. Anyone who has a good site and no video.

What's included
Explainers

Explainer Videos

One to two minutes on what you do, how it works and why it matters, written for someone who has never heard of you. Real screens and your brand, with captions so it works with the sound off. Delivered as a master file and web-ready versions.

Scoped per project
Quoted after a short brief
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Launch

Launch Reels

Vertical video for a product, service or announcement, made for scrolling: the question your customer asks, your product answering it on screen, then one clear next step. Music and on-screen words, no voice-over needed.

Scoped per project
Series and single reels
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Product stories

Animated Product Stories

A guided walk through how your product or workflow works, drawn with your real interface, annotated and paced so a first-time viewer follows it. Used on the site, in sales conversations and in onboarding.

Scoped per project
Built from captured screens
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Social

Social Cut Packs

One master cut into every format you publish in: vertical, square and landscape, with captions, short loops for the site and a poster image for each. One brief produces a month of material.

Scoped per project
Added to any video, or on its own
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Recent work
HeadCrowd studio reel, with music
Explainer for an advisory firm: three capabilities, one discipline
Explainer for a two-brand business: the front end and the system behind it
How an engagement runs, in four steps

Every video is delivered as the master file plus web-ready versions for each format, with captions, and the project source stays with it, so a later change is an edit.